Hello,
I’m
Daniel
Lee

Daniel J. Lee, Revenue Operations Analyst

About Me

Originally from a town of 600 in Minnesota, I moved to Bozeman, Montana to attend Montana State University. I began my studies in Biomedical Sciences but changed my major to Economics after realizing that helping others via quantitative problem solving was more akin to my mindset (this was realized after I took a course with a cadaver lab). I also received minors in Business Administration and 'Entrepreneurship and Small Business Management'.

After graduating from Montana State I began my career at Oracle as a Digital Marketing Analyst. Marketing interested me as it was a field where I could rapidly test and improve what I work on through A/B and multivariate testing. In this position I quickly rose from working on simple email campaigns to being an integral part of some of the largest and most complex events that Oracle holds. This is in part due to me consistently providing top-tier work, and in part to my insatiable need to learn.

My next step at Oracle was to join the corporate events team as a Program Manager for audience acquisition, where I owned pre-event demand generation for our largest virtual events and Oracle's flagship conference, CloudWorld, across the ERP/EPM/HCM/SCM/Java pillars. I drove demand-generation strategy across web, social, email, and paid media, and built the dashboards in Adobe Analytics, Oracle Analytics, and Eloqua that guided it.

After nearly six years at Oracle I moved into agency work as a Marketing Strategist at Brandner Communications, building data-driven, cross-channel campaigns and managing email programs and paid media for our clients. Today I'm a Revenue Operations (RevOps) Platforms Analyst at 2X, supporting enterprise B2B technology clients across Eloqua and Marketo — designing and QA-ing complex campaigns, building lead-scoring models, troubleshooting Salesforce integrations, and using Python and APIs to automate marketing operations at scale.

When I am not at work I am almost certainly outdoors. I can be found skiing, hiking in the mountains, running and cycling. I love to learn and am always sharpening my technical toolkit — lately going deeper with Python and SQL. I'm growth-oriented and thrive on improvement.

SKILLS

Marketing Automation & CRM:
Eloqua, Marketo, HubSpot, Emma, Mailchimp, Salesforce, Microsoft Dynamics, Knak.

Analytics & BI:
Adobe Analytics, Oracle Analytics, Google Analytics, Looker, Incorta, Tableau, Sprinklr, Semrush.

Advertising:
Google Ads, Microsoft Ads, Meta Ads, LinkedIn Ads, Pinterest Ads, Google Tag Manager.

Productivity & Other:
Excel, PowerPoint, Word, Asana, Wrike, Trello, Qualtrics, Certain, Photoshop.

Languages:
SQL, Python, R, HTML, CSS

Timeline

  • 2016

    Graduated from Montana State University, B.S. in Economics

  • 2017

    Digital Marketing Analyst at Oracle

  • 2019

    Marketing Analytics Certificate, Cornell University

  • 2021

    Program Manager, Global Events Audience Acquisition at Oracle

  • 2023

    Marketing Strategist at Brandner Communications

  • 2024

    Revenue Operations (RevOps) Platforms Analyst at 2X

Licenses & Certifications

Oracle:
Eloqua Marketing Implementation Professional, Eloqua Reporting Expert, Eloqua Campaign Execution Expert, Eloqua Essentials Expert, Eloqua Marketing Creative Expert.

HubSpot:
HubSpot Marketing Software.

Forrester:
B2B Demand and Account-Based Marketing.

Google:
Google Analytics Individual Qualification.